Tracing the Origins, Impacts, and Countermeasures of Disinformation in Sports

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Summary

In today's rapidly evolving digital landscape, disinformation—deliberately misleading or false information—has permeated various sectors, and sport is no exception. This PhD research project embarks on a deep dive into the intricate web of disinformation within the sporting world, aiming to demystify its roots, delineate its multifarious impacts, and identify possible counterstrategies.

Historically, disinformation might have been a sideline issue within sport, but the use of disinformation more broadly calls for much greater scrutiny within the sporting spheare. Although research on disinformation in sport is in its infancy, work has already uncovered the use of ‘fake news’ in advancing certain geopolitical narratives, and conspiratorial theories. Sports, celebrated for their spirit of fair play and competition, now face challenges as athletes grapple with the mental and reputational fallout from false narratives. Beyond the individual, there are broader social and political repercussions. Megaevents, individual nations, individual companies, and media organisations are all under risk from disinformation peddled by dangerous actors.

For obvious reasons, this project shines a spotlight on the double-edged sword that is social media. Platforms like Twitter/X, Instagram, TikTok, and Facebook have transformed fan engagement but simultaneously act as conduits for disinformation. How these platforms influence the dynamics of false information dissemination is a crucial component of this study.

Highlighting and uncovering disinformation case studies in sport forms one part of this PhD. Equally important is devising sport-specific strageties for tackling ‘fake news’. The research delves into the proactive steps taken by sports organizations to combat disinformation. From stringent regulations by sports governing bodies to innovative technological solutions harnessing the power of AI and blockchain, the study explores the potential antidotes to this modern menace. Additionally, the role of fan and athlete education as a deterrent is assessed, proposing strategies to foster a well-informed and discerning audience.

Essential criteria

Applicants should hold, or expect to obtain, a First or Upper Second Class Honours Degree in a subject relevant to the proposed area of study.

We may also consider applications from those who hold equivalent qualifications, for example, a Lower Second Class Honours Degree plus a Master’s Degree with Distinction.

In exceptional circumstances, the University may consider a portfolio of evidence from applicants who have appropriate professional experience which is equivalent to the learning outcomes of an Honours degree in lieu of academic qualifications.

Experience using research methods or other approaches relevant to the subject domain
Sound understanding of subject area as evidenced by a comprehensive research proposal
A comprehensive and articulate personal statement

Desirable Criteria

If the University receives a large number of applicants for the project, the following desirable criteria may be applied to shortlist applicants for interview.

First Class Honours (1st) Degree
Masters at 65%
Work experience relevant to the proposed project
Publications - peer-reviewed

Funding and eligibility

The University offers the following levels of support:

Vice Chancellors Research Studentship (VCRS)

The following scholarship options are available to applicants worldwide:

Full Award: (full-time tuition fees + £19,000 (tbc))

Part Award: (full-time tuition fees + £9,500)

Fees Only Award: (full-time tuition fees)

These scholarships will cover full-time PhD tuition fees for three years (subject to satisfactory academic performance) and will provide a £900 per annum research training support grant (RTSG) to help support the PhD researcher.

Applicants who already hold a doctoral degree or who have been registered on a programme of research leading to the award of a doctoral degree on a full-time basis for more than one year (or part-time equivalent) are NOT eligible to apply for an award.

Please note: you will automatically be entered into the competition for the Full Award, unless you state otherwise in your application.

Department for the Economy (DFE)

The scholarship will cover tuition fees at the Home rate and a maintenance allowance of £19,000 (tbc) per annum for three years (subject to satisfactory academic performance).

This scholarship also comes with £900 per annum for three years as a research training support grant (RTSG) allocation to help support the PhD researcher.

Candidates with pre-settled or settled status under the EU Settlement Scheme, who also satisfy a three year residency requirement in the UK prior to the start of the course for which a Studentship is held MAY receive a Studentship covering fees and maintenance.
Republic of Ireland (ROI) nationals who satisfy three years’ residency in the UK prior to the start of the course MAY receive a Studentship covering fees and maintenance (ROI nationals don’t need to have pre-settled or settled status under the EU Settlement Scheme to qualify).
Other non-ROI EU applicants are ‘International’ are not eligible for this source of funding.
Applicants who already hold a doctoral degree or who have been registered on a programme of research leading to the award of a doctoral degree on a full-time basis for more than one year (or part-time equivalent) are NOT eligible to apply for an award.

Due consideration should be given to financing your studies. Further information on cost of living

The Doctoral College at Ulster University

Application process for prospective research students

Financial Information for overseas applicants

Apply Online

Contact supervisor

Professor David Hassan

Apply Online

Please read and check the funding and eligibility section.

When applying for this PhD opportunity please quote reference number:

#1578676

Start Application

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Summary

Essential criteria

Desirable Criteria

Funding and eligibility

Vice Chancellors Research Studentship (VCRS)

Department for the Economy (DFE)

Recommended reading

The Doctoral College at Ulster University

Contact supervisor

Apply Online