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Circular economy: definition, importance and benefits

The circular economy: find out what it means, how it benefits you, the environment and our economy.

The European Union produces more than 2.1 billion tonnes of waste every year. By updating its legislation on waste management , the EU wants to promote a shift to a more sustainable model known as the circular economy.

But what exactly does the circular economy mean? And what would be the benefits?

What is the circular economy?


The circular economy is a model of production and consumption , which involves sharing, leasing, reusing, repairing, refurbishing and recycling existing materials and products as long as possible. In this way, the life cycle of products is extended.

In practice, it implies reducing waste to a minimum. When a product reaches the end of its life, its materials are kept within the economy wherever possible thanks to recycling. These can be productively used again and again, thereby creating further value .

This is a departure from the traditional, linear economic model, which is based on a take-make-consume-throw away pattern. This model relies on large quantities of cheap, easily accessible materials and energy.

Also part of this model is planned obsolescence , when a product has been designed to have a limited lifespan to encourage consumers to buy it again. The European Parliament has called for measures to tackle this practice.

Protecting the environment


Reusing and recycling products would slow down the use of natural resources, reduce landscape and habitat disruption and help to limit biodiversity loss .


Another benefit from the circular economy is a reduction in total annual greenhouse gas emissions .


Creating more efficient and sustainable products from the start would help to reduce energy and resource consumption, as it is estimated that more than 80% of a product's environmental impact is determined during the design phase.

Packaging is a growing issue and, on average, the average European generates about 190 kilos of packaging waste per year . The aim is to tackle excessive packaging and improve its design to promote reuse and recycling.


Reducing raw material dependence


The world's population is growing and with it the demand for raw materials. However, the supply of crucial raw materials is limited.

Finite supplies also means some EU countries are dependent on other countries for their raw materials. According to Eurostat , each European consumed 14.9 tonnes of raw materials in 2022.

The total value of trade (imports plus exports) of raw materials between the EU and the rest of the world in 2023 was €165 billion. Exports were lower than imports, so this resulted in a trade deficit of €29 billion.


Recycling raw materials mitigates the risks associated with supply, such as price volatility, availability and import dependency.


This especially applies to critical raw materials , needed for the production of technologies that are crucial for achieving climate goals, such as batteries and electric engines.


Creating jobs and saving consumers money


Moving towards a more circular economy could increase competitiveness, stimulate innovation, boost economic growth and create jobs ( 700,000 jobs in the EU alone by 2030 ).


Redesigning materials and products for circular use would also boost innovation across different sectors of the economy.


Consumers will be provided with more durable and innovative products that will increase the quality of life and save them money in the long term.

What is the EU doing to become a circular economy?


The European Union wants to build a circular and climate-neutral economy by 2050.To achieve that the EU has introduced in recent years many new measures to reduce waste and make products more sustainable.


New or updated legislation covers ecodesign, packaging, greenwashing, the right to repair, waste management and other key areas.